Before they start on the main topic, blogging, Birgit, and Jim first bring us up to date on the news from the nonprofit technology world. Jim tells us about some news from Google, specifically about how they will index mobile vs. desktop sites, and then about how they will “name and shame” sites that have not updated to HTTPS by January of 2017. Birgit then tells us about the new release of WordPress coming in December of 2016, and about how we will update our WP4Good Club in December. Jim reads our first review our podcast received on iTunes.
Birgit introduces blogging with some remarkable statistics of how blogging sites outperform non-blogging sites by a large margin. She then provides statistics about where people get their news and about how 81% of consumers trust what they read in blogs.
Jim then introduces our guest for this episode, Jessi Drummond, who is using technology to provide a dynamic blogging system for her employer CREW Land and Water Trust. During her ‘slow’ season, Jessi created 40 blog posts, and then through her use of a publishing calendar set them all up to be published once a week during her ‘busy’ season. You will enjoy her insights, diligence, and creativity.
We hope you enjoy this episode and will both review it for us, and also use the share buttons to send it to your friends in the nonprofit world.
Links of News and statistics
- Google announcement on indexing Mobile vs desktop
- Google announcement “name and shame”, HTTPS
- WordPress release 4.7
- WP4Good Club Webinar:
- Hubspot 67% more lead generation with blogs:
- Pew Research: News Use across Social Media Platforms 2016
- 81% of consumers trust information read on blogs
- Tech4Good SWFL Meeting Resources “Boost Your Nonprofit’s Blogging Strategy”
- NPTP Episode #5: Google Analytics
- NPTP Episode #4: Nonprofit SEO
NPTech Projects META
Next: Next Episode – What are Impact Circles? Executive Directors’ – Roundtable on Technology
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